INFLUENCE OF VIEWPOINTS,
JOB SATISFACTION ON IT WORKERS TURNOVER: A STUDY OF NORTHERN REGION OF THAILAND
Dr. Supathanish Termsnguanwong, DBA
Marketing Program, PAYAP UNIVERSITY, THAILAND
E-mail: supathanish_t@hotmail.com
ABSTRACT
In the globalization epoch, Information Technology is importance for all humans who want to study and earn by themselves. This study investigated the effect of job satisfaction, organizational commitment, job characteristics, perceived job alternatives and perceived competitiveness of pay to Thailand Information Technology workers turnover intention. The results showed that job satisfaction was found to be the predictor of turnover intention rather than organizational commitment and that job satisfaction itself is function of perceived competitiveness of pay and job feedback. The findings suggest Information Technology and Human Resource managers should focus on job satisfaction, provision of competitive pay packet and constant job feedback to Information Technology workers in order to overcome the pressing issue of Information Technology workers turnover.
Key Word : Viewpoint, Job Satisfaction, Thai IT Worker
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